Fundably
API · Web component · iFrame — go live in days

Embed SME lending in your platform.
One integration, 50+ lenders.

Your users apply for funding without leaving your product. We match them across 50+ UK lenders in the background. You earn up to 30% commission on every funded deal. White-label. Zero setup fees.

Book a Technical Demo View Integration Options

Best for: Fintechs, SaaS platforms, marketplaces, and neobanks adding embedded lending

50+ lenders
One integration
<48hrs go live
30% rev share

Why platforms embed lending with Fundably

One API integration — 50+ lenders, 8+ product types, and up to 30% revenue share. No compliance burden. No balance sheet risk.

New revenue with zero overhead

Earn up to 30% revenue share on every funded deal. Pure commission — no lending risk on your balance sheet, no compliance overhead, no ops team required.

Reduce churn and increase engagement

Users who access funding through your platform are more engaged and less likely to churn. Funding is the highest-value action an SME can take — embedding it deepens your relationship.

50+ lenders — not just one

A single embedded lender (YouLend, Liberis) accepts your users and declines the rest. Fundably's 50+ panel means higher approval rates, better user outcomes, and more funded deals. More funded deals = more revenue for you.

Fully white-label by default

Your brand. Your domain. Your user experience. Fundably works in the background as the regulated credit broker. Users never see Fundably unless you want them to.

Multi-lender vs single-lender

Why embedding a multi-lender platform beats a single-provider deal every time.

Feature Multi-lender
(Fundably) 		Single-lender
Lender options 50+ independent lenders 1 lender
Approval rate High — cascade to next if declined Binary pass/fail
Product range Term loans, RBF, invoice, MCA, credit lines, cards Usually 1–2 products
Lending licence Not required — credit broker model Required or restricted use
Setup time Live in days Weeks to months
Revenue model Up to 30% commission 0–15% revenue share
Customer experience Seamless — stays in your platform Redirect to lender
Integration options API / Web component / iFrame Fixed format

Embed Fundably in your platform

Featured case study

Featured case study — Embedded

Bluechain — Digital Platform

"Within a month Fundably was 20% of our platform revenue. Pure profit."
Bluechain
Tim Annis CEO, Bluechain.com

Bluechain embedded Fundably's lending widget into their platform at zero cost. Within the first month, it became 20% of total platform revenue — with zero operational overhead.

Bluechain results

Revenue contribution
20% of platform revenue
Time to first revenue
Within 1 month
Setup cost
£0
Operational overhead
Zero
Integration type
Embedded widget

Hear from our partners

Video testimonials from partners earning with Fundably.

"Fundably's solution is easy to embed and the partnership offers our clients a fast, straightforward way to access financing."
Tim Annis

Tim Annis

CEO, Bluechain

"Fundably connects our clients to the right funding — quickly, with no hassle. It's become a core part of our advisory offering."
Wes Rashid

Wes Rashid

Partner, Accountancy Cloud

Built for developers

Go live in days, not months. Full API documentation available.

API

Full RESTful API for custom integrations. Submit applications, retrieve matches, and manage the full lending journey programmatically.

POST /api/v1/applications
{
  "business_name": "Acme Ltd",
  "amount_required": 50000,
  "funding_purpose": "growth"
}
View API docs →

Web Component

Drop <fundably-connect> into your app. Works with React, Vue, Angular, Svelte, or plain HTML. Fully customisable and white-label ready.

<fundably-connect
  referral-code="your-referral-code"
  auto-resize
></fundably-connect>
View component docs →

iFrame Embed

The classic no-code approach — copy one tag and you're live. Works with WordPress, Webflow, Squarespace, Wix, Shopify, or any CMS.

<iframe
  src="https://app.fundably.com/?refc=your-referral-code"
  frameborder="0"
  style="width:100%; height:95%;"
></iframe>

Technical and commercial questions

How does embedded lending work?
Your users apply for funding without leaving your platform. The application is served via API, web component, or iFrame — fully white-labelled with your branding. Fundably matches applicants to the best-fit lenders from our 50+ panel in real time. When a user is funded, you earn up to 30% revenue share. You handle the user experience; we handle the broker compliance, lender relationships, and underwriting coordination.
How does Fundably compare to YouLend or Liberis?
YouLend and Liberis are single lenders offering white-label merchant cash advances on their own balance sheet — your users see one credit decision. Fundably connects your users to 50+ lenders including term loans, revolving credit, invoice finance, and more, across a range of risk appetites. Multi-lender matching means higher approval rates, better rates for your users, and more funded deals — which means more commission for you. We're not competing with lenders; we aggregate them.
How long does integration take?
Most platforms go live within 48 hours. Fundably provides a REST API with full documentation, a pre-built web component (), and a zero-code iFrame embed. Start with the iFrame (copy-paste, no engineering required), then migrate to a deeper integration when ready. Our technical team provides dedicated support throughout integration.
Is the integration white-label?
Yes. Every integration method supports full white-labelling. Your users see your branding — your logo, your colour scheme, your domain. The experience feels native to your platform. Fundably operates in the background as the regulated credit broker. White-labelling is included as standard for all integration partners at no extra cost.
Can I customise which lenders appear for my users?
Yes. Once live, Fundably's platform team works with you to configure your lender panel. You can restrict by product type (e.g. revenue-based finance only), lender preference, or funding size — so your users only see offers relevant to your user base. White-label brand suppression per lender is also supported.
What commercial terms does Fundably offer platforms?
Platforms earn up to 30% revenue share on every funded deal. There are no setup fees and no minimum volume requirements. We work on a pure revenue-share model — we only earn when your users are funded, and so do you. Custom commercial arrangements are available for high-volume platforms. Book a technical demo to discuss your specific situation.

Book a technical demo

Tell us about your platform and we'll walk you through integration options, revenue share, and what multi-lender matching could mean for your users.

Prefer email? partnerships@fundably.com

No spam. No obligation. We'll reply within 1 business day.

Your users need funding. You should earn from it.

One integration. 50+ lenders. Up to 30% revenue share per funded deal.

Book a technical demo